Many new retailers invest heavily in inventory and branding but underestimate the importance of store design. Even small layout mistakes can make it harder for customers to shop, reduce product exposure, and limit the effectiveness of your retail space. Whether you’re opening a boutique, vape shop, dispensary, jewelry store, sporting goods retailer, or specialty store, […]
Tag Archives: lighting
Lighting: Ambiance, Moods, Experience, and Product Display
Retail design expert, Bryan Stirle, uses Bloomingdale’s to explain the effects of lighting types on customer moods, customer experiences with your products and retail space, product display under different color indexes, and negotiations with ceiling types for small-medium sized businesses.